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Insights Association Certificate in Quantitative Research Principles

An Insights Assocation Certificate in Quantitative Research Principles is formal recognition of your professional development and commitment to marketing research excellence. Obtaining a Certificate allows you to further your marketing research expertise and skills on a convenient, flexible schedule without requiring any travel. Our professional certificate programs run throughout the year and include a mix of one-session classes (90 minutes each) and 4-week Power Programs (meet once a week for 4 consecutive weeks). All classes meet in Research Rockstar’s virtual classroom (live instructor; no travel required). Completing the Insights Association’s specialty certificate programs helps focus your development on a set of proficiencies that will allow you to have a distinct impact on your organization's marketing research success.

To qualify for an Insights Association Certificate in Quantitative Research Principles, participants must register for the program and complete the five required classes (including a Final Review for each) within a 16 month period. Upon completion of each class, a class completion certificate (PDF) will be emailed to the student from Research Rockstar. The Insights Association will mail an Insights Association Certificate in Quantitative Research Principles (frame and all) to candidates who successfully complete all 5 classes.

Required Classes:

  1. 10-point Checklist for Questionnaire Design
  2. Questionnaire Design 201: Scale Selection
  3. Introduction to Quantitative Data Analysis
  4. Introduction to SPSS*
  5. Introduction to Conjoint Analysis

*SPSS not a fit for you? You may substitute Introduction to Factor and Cluster Analysis.

To register students for this program, choose their Insights Association member status & the number of students above, and then click “add to cart."

Please note: The price noted here includes the cost of all required classes AND the Insights Association Certificate registration fee. That’s right, a $3,278 value for just $1999 for Insights Association members and $2199 for non-members.

For invoicing options or group discounts, please contact Credit card purchases can be made above through the shopping cart.

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