Who We Are

Research Rockstar is committed to advancing the work, and careers, of Market Research & Insights Professionals. Like you.

We help in two ways: eLearning-based training programs to build skills, and staffing services to "rent" skills. It's a business classic: build or buy? Either way, we want to help.

Choose from 25+ eLearning classes on-demand with options to earn IPC Certificates. We built an extensive catalog to make it easy for professionals to develop specific, real-world skills. Without the fluff. Courses range from hands-on skills (Excel, SPSS, Data Visualization, etc.), to methodology-specific skills (in qualitative, quantitative, and blended research methods), as well as consultative skills (client management, methodology planning). Our students give us rave reviews!

Our Rent-a-Researcher staffing service matches clients with qualified market research experts, covering temporary needs due to workload fluctuations, family leaves, or other short-term needs. Often our consultants end up becoming long-term, virtual team members–adding "elasticity" to Market Research and Insights teams.

We Believe It: Inside Every Market Researcher, is a Research Rockstar!

For Sales and Client Support, please contact Michael McKenzie, Client Experience Manager, via email or at (508) 691-6004 ext. 707.

Research Rockstar is a proud member of the Insights Association. 

General Sales & Pricing FAQ

  • Why does Research Rockstar sell memberships instead of individual courses?

    Honestly, we used to sell individual courses, but it became an administrative issue because students would repeatedly add or change courses or request extensions. With the membership model, you can get access to all our courses on either a monthly or annual basis without having to wait for our team to make manual adjustments. Just take any course you want, in whatever order you want, and unsubscribe whenever you are done. Monthly subscriptions range from $165/month to $102/month, depending on the number of students signing up at the same time.

  • Can I get a Free Sample?

    Yes. We offer free previews of 5 courses. Just signup here (no credit card needed) and get instant access to the Research Rockstar Training Portal. The preview courses give you access to the first full modules of the following courses: Client Management Skills for Market Researchers, Mobile & Online Qualitative Research Methods, Questionnaire Design 201: Scale Selection, Sampling Methods for Market Research, and Writing Qualitative Research Reports.

  • Can you help me plan personalized training paths for my team?

    Yes, absolutely. Our team excels in designing customized market research training paths that align with your team's specific skills, goals, and availability. To create a tailored learning experience, we'll start with a brief consultation to understand your team's needs. Please book a convenient time for this free consultation; just select a time or email [email protected].

  • Should I pay monthly or purchase a 1-year Backstage Pass??

    There are some savings with the 1-year pass. However, if you will be taking 3 or fewer courses, and plan to complete them in a month or two each, monthly will cost less. With the monthly option, you can simply stop your membership anytime you want.

  • Can I get a group discount?

    Yes! Our membership pricing is specifically designed to support Team and Enterprise groups. If you have 5 or more students, check out our Team and Enterprise pricing.

  • What if I need to pause or stop my monthly membership?

    Easy. Just visit your profile and select My Account, then Billing. Make any changes you wish. Please note that you will not receive a prorated refund if you decide to cancel mid-month, but you will still have access to your account until the end of the billing cycle.

  • Is there a satisfaction guarantee?

    Yes. If for any reason you are dissatisfied with your Research Rockstar training, simply send us an email within 5 business days from the completion of the course with which you are dissatisfied, and we will try to rectify the situation. If we are unable to address your concerns, and you would like a refund, we will refund you 100% of the LAST month's charge (for monthly subscribers) or 1/12th of your annual fee (for annual subscribers, which may get adjusted if you are part of a team discount program). No certificates of completion or credit hours will be issued for courses completed in the refunded month.

eLearning & Features FAQ

  • What is "eLearning"?

    In the context of professional development overall, eLearning refers to the online delivery of courses and related training content. At Research Rockstar, our eLearning format delivers 24/7 access to 25+ courses, with optional real-time, instructor-led events (hosted on Zoom). By blending asynchronous and synchronous content, modular components, and short-form video content, we strive to deliver a superior market research learning experience.

  • Why choose Research Rockstar?

    Research Rockstar Training offers the largest catalog of eLearning courses specifically crafted for Market Research and Insights professionals. Our unique approach merges the rigor of academic theory with current "research on research" enhanced by the practical wisdom from our instructors' combined 150+ years of real-world experience. We are committed to delivering market research training that is not only effective and engaging but also directly applicable to everyday professional tasks. Our courses, available on-demand 24/7, provide a rich blend of real-world applications, practical best practices, and interactive learning experiences. We further enrich the eLearning journey with knowledge checkpoints, comprehensive reference materials, and printable job aids. We believe it: inside every market researcher, is a Research Rockstar!

  • What is a Training Portal?

    A training portal is an online destination where students can engage in various eLearning activities. In the Research Rockstar training portal, you can access all your courses, watch video lessons, take quizzes and final exams, track your progress, and access printable job aids. Additionally, the portal provides easy access to personalized course completion certificates (upon successful completion of a course). The portal is accessible from any web browser (desktop or mobile).

  • How will I know which course to take?

    We are happy to make course suggestions based on your skills and goals. To schedule a FREE no-obligation training consultation, please email Malik at [email protected] or choose a convenient time on our consultation calendar

  • Will I get helpful reminders and course-related notifications?

    Yes! So be sure to add us to your Safe Sender's list. Missing some notifications? They are likely in your spam or junk folder.

  • Should I attend the 1-hour, instructor-led Events?

    We highly recommend attending the Live Events. It's an excellent opportunity to ask your instructor real-time questions and an opportunity to meet your fellow Research Rockstars! Research Rockstar students receive Live Event announcements by email; they are also announced in the Training Portal.

IPC Certificate FAQ

  • What are the 5 IPC Certificate topics?

    There are five certificates, as defined by the Insights Association: 1. IPC Analytics: Demonstrates expertise in data analysis, analytic techniques, and data synthesis. 2. IPC Practitioner: Recognizes an advanced understanding of the research process, design, and market research best practices. 3. IPC Qualitative: Acknowledges proficiency in designing and conducting qualitative research. 4. IPC Quantitative: Recognizes an advances understanding of planning and executing quantitative research, including questionnaire design and data collection. 5. IPC Specialist: A customizable certification that highlights areas of specialty.

  • How do I know what courses to take to earn an IPC Certificate?

    Informed by the Insights Association's requirements for skills and knowledge needed to qualify, we have assembled the relevant courses into convenient bundles. There is a bundle available for each of the 5 IPC Certificates, and each bundle is available for $825. For example, the IPC Quantitative certificate includes five courses: Quantitative Data Analysis, Questionnaire Design 101, Questionnaire Design 201, and Sampling Methods for Market Research. Completing the course components for each (video lessons, interactive checkpoints, quizzes) and passing its exam with a grade of 70% or higher earns you this IPC certificate, and most students find this achievable in 23 to 27 hours of study. You can read more about the courses included in each bundle here.

  • If I earn one of these certificates, do I have to periodically take a test or complete more courses?

    No. The IPC Certificates do not require ongoing course completions or exams; you earn it, you keep it.

  • Which IPC Certificate should I attain first?

    We have a handy checklist to help you choose.

  • If I purchase more than one IPC bundle, can I get a discount?

    Discounts are not available on the bundles. However, if you plan to earn more than one certificate within 12 months, you might consider getting a Backstage Pass All Access membership; the membership includes all the courses required for all 5 IPC certificates.

  • Do I have to pass tests in order to earn an IPC Certificate?

    Yes, each course in the bundle includes an online assessment, typically consisting of 10 to 15 questions. These tests help us confirm that the student has demonstrated the knowledge necessary to meet the learning objectives set by the Insights Association. If a student does not pass on the first attempt, they are given a second chance. Should they fail again, they will need to retake the course. Most courses also feature mandatory knowledge checkpoints and quizzes, which are designed to prepare students for completing the final assessment. In other words, if you do well on the midpoint exercises, the final exam should be readily achievable.

  • Are there any other costs for an IPC Certificate after I meet the Training requirements?

    If you purchased one of the IPC bundles, there are no further fees. If you are completing the course requirements by using your Backstage Pass All Access membership, there is a nominal registration fee per certificate.

  • Can I use my existing membership to earn my IPC Certificate(s)?

    Absolutely! As a Backstage Pass All Access member, you can meet the requirements for each IPC Certificate without having to enroll separately in an IPC Certificate bundle. Simply complete the necessary courses under your current membership. Once you've finished, register for your certificate by paying the registration fee. After you've paid the registration fee, we will verify your completion of the required courses. Upon successful verification, we will issue your earned certificate. You'll receive your personalized certificate as a PDF, and we'll also notify the Insights Associate of your new IPC status.

  • I have no previous market research experience. Can I still participate?

    If you have no previous market research experience, we strongly recommend you either complete the Market Research 101 course first or self-study (in which case we recommend either of these books: Marketing Research (8th edition or newer) or Market Research in Practice. Please note that we do require all Certificate students to have either a four-year college degree or 36 months of professional market research experience.

For More Information

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