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Where should you start with quantitative data analysis for market research projects? How can you get the most from frequencies and crosstabs? How can you work effectively with data analysts or statisticians who may be supporting your market research projects? What are some of the important predictive options you can consider? In this 4-week power program, Instructor Dan Reynolds will teach the basics of quantitative analysis in a fun, practical way. Includes examples, exercises, and real-time demonstrations. This market research class is ideal for those new to quantitative data analysis. No previous background in statistics is required.
Note: This class does not include hands-on programming (we recommend that for hands-on programming, you take one of the many excellent classes offered by your statistics software suppliers—such as SAS, Sawtooth or SPSS).
Per student fee includes 4 classes (90 minutes each) for a total of 6 hours, examples, demonstrations, exercises, real-time Q&A, replay access for 60 days, 30 minutes of 1:1 instructor access and completion certificate.
Please note: class registration ends 1 hour prior to the class start time.
Taught in real-time in our virtual classroom. Click here to learn more about our virtual classroom’s features.
Class topics, instructor, dates and times subject to change. Instructor illness, inclement weather and other unexpected events may result in rescheduling.