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Market Research 101

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Learn how to get MRA PRC credit here.

Market research projects can get complex. Learn the best practices of market research project management to minimize risks and maximize efficiency. Covers both qualitative and quantitative market research projects. This 4-week power program includes:

  • Introduction to market research concepts
  • Anatomy of a market research project from start to finish
  • Managing clients and suppliers (whether internal or external)
  • Planning and creating market research deliverables
  • Tips to help market research project managers minimize risk factors

Per student fee includes 4 classes (90 minutes each), examples, demonstrations, printable templates, real-time Q&A, replay access for 60 days, 30 minutes of 1:1 instructor access and completion certificate.

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Please note: class registration ends 1 hour prior to the class start time.

Taught in real-time in our virtual classroom.  Click here to learn more about our virtual classroom’s features.

Class topics, dates and times subject to change. Instructor illness, inclement weather and other unexpected issues may result in class rescheduling.

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