Here's what the course includes...
Course Overview
So, you want to know how to conduct research interviews? Then this instructor-led class is for you. Instructor Betsy Bernstein teaches you the process of planning and conducting research interviews in this fast-paced class. Perfect for new researchers who want a real-world introduction and the inside scoop on how to avoid common challenges. This course is also filled with downloadable job aids all about planning and conducting IDIs.
Upon course completion, you will be able to:
- Construct a plan from start to finish
- Understand IDI jargon
- Prepare effectively for interviewing
- Ask questions in an unbiased way
- Manage difficult participants
- Take notes that maximize synthesis
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Course Curriculum
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1
Welcome to Conducting Research Interviews
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Getting Ready to Rock!
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Access Your Live Session Here
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2
Planning & Executing Qualitative Research Using IDIs
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In-depth Interviews: Pre-Reading
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In-depth Interviews Quiz
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Lesson Plan
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Planning & Executing Qualitative Research Using IDIs [Lecture]
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Planning & Executing Qualitative Research Using IDIs [Slide Viewer]
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Planning & Executing Qualitative Research Using IDIs [Slide File Download]
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12 Tips for IDI Success
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12 Tips Conducting Research Interviews [Slide Viewer]
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12 Tips for Conducting Research Interviews [Slide File Download]
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12 Tips for IDI Success Quiz
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Required: please answer this question about IDIs
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Screener Sample
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3
Bonus Resources
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Checkpoint 1
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Checkpoint 2
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Beginner's Guide to Coding Qualitative Data [Downloadable Job Aid]
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Bonus Resource - Phone Screening Sample
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Bonus Resources - IDI Tips FAQ
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Recommended Reading & Viewing
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4
Assessment
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Your Rockstar Status Awaits: Final Assessment
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5
Our Short Feedback Survey
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Your candid feedback helps us improve
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Meet Your Instructor

Betsy Bernstein
President of Bernstein Research Group, Inc.
Frequently Asked Questions
We are committed to advancing the work, and careers, of Market Research & Insights Professionals
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What is 'hybrid eLearning'?
Many Research Rocksktar students enjoy the schedule flexibility of our on-demand training format. That's great! But for those seeking an interactive experience with real-time instructor demonstrations and support, nothing beats our real-time sessions! All Research Rockstar courses are offered twice a year in real-time. And 24/7 in the on-demand format.
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Why memberships?
Most of our students are working professionals with busy schedules. Sometimes they intend to complete training more quickly than the reality of looming project deadlines allow. With a membership, students have access to all of their classes. No time-outs!
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Can I get a Free Sample?
Yes. We offer free previews of 5 courses. Just select the course—or courses—of interest. Be sure to watch a lecture, read a case study or even try a sample quiz.
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Can I get a group discount?
Teams of 5 or more students are offered team pricing. For more information, please see our Team Pricing page.