Factor & Cluster Analysis: Advanced Techniques

Factor & Cluster Analysis: Advanced Techniques for Project Managers

You’ve heard the terms “factor analysis” and “cluster analysis”; now it’s time to put these statistical workhorses to use. Taught by Instructor Julie Worwa, students learn common applications, including market segmentation.

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Take a look inside the course

1. Getting Ready to Rock!
2. Access Your Live Sessions Here
1. Lesson Plan
2. Basics of Factor & Cluster Analysis [Lecture]
3. Basics of Factor & Cluster Analysis [Slide Viewer]
4. Basics of Factor & Cluster Analysis [Slide File Download]
5. Part 1 Quiz: Basics of Factor & Cluster Analysis
1. Lesson Plan
2. Team Management, Planning for Factor Analysis, and Reporting Factors [Lecture]
3. Team Management, Planning for Factor Analysis and Reporting Factors [Slide Viewer]
4. Team Management, Planning for Factor Analysis, and Reporting Factors [Slide File Download]
5. Rockstar Practice Reading
6. Part 2 Quiz: Team Management, Planning for Factor Analysis, and Reporting Factors
1. Lesson Plan
2. Planning for Cluster Analysis, Segmentation Models and Considerations [Lecture]
3. Planning for Cluster Analysis, Segmentation Models, and Consideration [Slide Viewer]
4. Planning for Cluster Analysis, Segmentation Models, and Considerations [Slide File Download]
5. Part 3 Quiz: Planning for Cluster Analysis, Segmentation Models, and Considerations
1. Lesson Plan
2. Interpreting Results and Reporting Clusters [Lecture]
3. Interpreting Results and Reporting Clusters [Slide Viewer]
4. Interpreting Results and Reporting Clusters [Slide File Download]
1. Recommended Reading & Viewing
1. Your Rockstar Status Awaits: Final Assessment
1. Your candid feedback helps us improve

About this course

25 lessons
5 hours of video content

Meet Your Instructor

Julie Worwa

Lead Instructor, Principal, JMW Research

Julie Worwa is the sole proprietor at JMW Research, an independent market research consultancy. Julie successfully designs and executes goal-oriented market research programs designed to meet clients’ business objectives. She builds strong relationships with clients, communicating depth of expertise and results in clear, concise, and actionable reports and demonstrations. Julie has personally completed 500+ primary research projects, with deep expertise in consumer behavior, customer satisfaction, market segmentation, needs discovery, and product concept testing.

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