What you’ll learn in this course

Capture your audience’s attention. Help them retain key findings. And let your research rock.

Infographics are a powerful way to deliver market research highlights. As part of a comprehensive deliverables strategy, they can play a crucial role in getting and keeping your audience’s attention.

In this class, Instructor Kathryn Korostoff teaches basic infographic design principles and different layout options. Students will see, and use, infographic design software. In an ideal world, market researchers would hire graphic artists to design infographics. Alas, in many cases, that is simply not an option. But with a little training and access to the right tools, market researchers can create compelling, client-ready infographics. 

Upon course completion, you will be able to: 

  • Identify a variety of infographic formats 
  • Choose data visualization elements 
  • Critique infographic designs 
  • Create infographics using a 6-step process
  • Work efficiently with designers 

As a student, you get lots of helpful videos, readings and reference material.

Take a look inside the course

  • 1


    • Getting Ready to Rock!

  • 2

    Infographic types and success criteria

    • Lesson Plan

    • Infographic Types and Success Criteria [Lecture]

    • Infographic Types and Success Criteria [Slide Viewer]

    • Infographic Types and Success Criteria [Slide Download]

    • Assignment A: Planning for a Successful Infographic [Action Required]

    • Example Infographic #1

    • Example Infographic #2

  • 3

    Create, Design, Publish and much more.

    • Lesson Plan

    • Create, Design Publish and much more [Lecture]

    • Create, Design Publish and much more [Slide Viewer]

    • Create, Design Publish and much more [Slide File Download]

    • Assignment B: Creating a Successful Infographic [Action Required]

  • 4

    Credibility, Engagement, and Usefulness

    • Lesson Plan

    • Credibility, Engagement, and Usefulness [Lecture]

    • Credibility, Engagement, and Usefulness [Slide Viewer]

    • Credibility, Engagement, and Usefulness [Slide File Download]

    • Assignment C: Refinement [Action Required]

  • 5

    Create an infographics checklist and much more!

    • Lesson Plan

    • Create an infographics checklist and much more! [Lecture]

    • Create an infographics checklist and much more! [Slide Viewer]

    • Create an infographics checklist and much more! [Slide File Download]

  • 6

    Bonus Resources

    • Recommended Reading & Viewing

    • Example Infographic #1

    • Example Infographic #2

    • Bonus Videos

  • 7


    • Your Rockstar Status Awaits: Final Assessment

  • 8

    Our Short Feedback Survey

    • Your candid feedback helps us improve

Meet Your Instructor

Kathryn Korostoff

President, Lead Instructor Research Rockstar Training and Staffing

Kathryn Korostoff is President and Lead Instructor at Research Rockstar Training & Staffing. With a team of 10 expert instructors and 100+ fully vetted consultants, Kathryn works to advance market research and insights excellence. She wants everyone to be a Research Rockstar! She is a hands-on market researcher and has personally conducted over 600 primary research projects. A frequent speaker at market research events and former professor, Kathryn is also a past President of the Insights Association New England Chapter, and a former national board member. She can be reached at KKorostoff@ResearchRockstar.com. And be sure to check out her video podcast on market research methodology and career trends (see Conversations for Research Rockstars on the Research Rockstar YouTube channel).

Frequently Asked Questions

We are committed to advancing the work, and careers, of Market Research & Insights Professionals

  • What is 'hybrid eLearning'?

    Many Research Rocksktar students enjoy the schedule flexibility of our on-demand training format. That's great! But for those seeking an interactive experience with real-time instructor demonstrations and support, nothing beats our real-time sessions! All Research Rockstar courses are offered twice a year in real-time. And 24/7 in the on-demand format.

  • Why memberships?

    Most of our students are working professionals with busy schedules. Sometimes they intend to complete training more quickly than the reality of looming project deadlines allow. With a membership, students have access to all of their classes. No time-outs!

  • Can I get a Free Sample?

    Yes. We offer free previews of 5 courses. Just select the course—or courses—of interest. Be sure to watch a lecture, read a case study or even try a sample quiz.

  • Can I get a group discount?

    Teams of 5 or more students are offered team pricing. For more information, please see our Team Pricing page.

Ready to Rock?

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