What you’ll learn in this course
Planning to run a survey project, but don’t know where to start? In this class, Instructor Kathryn Korostoff will teach students to manage the process from beginning to end. Includes tips for pre-testing and how to avoid common mistakes in survey research.
Upon course completion, you will be able to:
- Document a survey research project schedule
- Manage questionnaire development from start-to-finish
- Take steps to optimize the instrument for data quality
- Avoid common mistakes in survey research
As a student, you get lots of helpful videos, readings and reference material.
Take a look inside the course
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1
Welcome
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Getting Ready to Rock!
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Access Your Live Session Here
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2
Questionnaire Design 101: Planning and Project Management
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Lesson Plan
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Questionnaire Design 101: Planning and Project Management [Lecture]
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Questionnaire Design 101: Planning and Project Management [Slide Viewer]
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Questionnaire Design 101: Planning and Project Management [Slide File Download]
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Data Analysis Plan Example
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Questionnaire Design: Making Questions Clear
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3
Bonus Resources
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Common Rating Scales in Questionnaire Design
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Quantitative Project Flow Chart Example
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Project Schedule Sample
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Data Analysis Plan for Customer Satisfaction Example
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"Make Questions Clear" from Davis H. Harris' "The Complete Guide to Writing Better Questionnaires"
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Recommended Reading & Viewing
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4
Assessment
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Your Rockstar Status Awaits: Final Assessment
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5
Our Short Feedback Survey
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Your candid feedback helps us improve
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Meet Your Instructor

Kathryn Korostoff
President, Lead Instructor Research Rockstar Training and Staffing
Frequently Asked Questions
We are committed to advancing the work, and careers, of Market Research & Insights Professionals
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What is 'hybrid eLearning'?
Many Research Rocksktar students enjoy the schedule flexibility of our on-demand training format. That's great! But for those seeking an interactive experience with real-time instructor demonstrations and support, nothing beats our real-time sessions! All Research Rockstar courses are offered twice a year in real-time. And 24/7 in the on-demand format.
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Why memberships?
Most of our students are working professionals with busy schedules. Sometimes they intend to complete training more quickly than the reality of looming project deadlines allow. With a membership, students have access to all of their classes. No time-outs!
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Can I get a Free Sample?
Yes. We offer free previews of 5 courses. Just select the course—or courses—of interest. Be sure to watch a lecture, read a case study or even try a sample quiz.
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Can I get a group discount?
Teams of 5 or more students are offered team pricing. For more information, please see our Team Pricing page.