Earn a Market Research Certificate from the Insights Association
An Insights Association Certificate in Qualitative Research Principles or Quantitative Research Principles is formal recognition of your professional development and commitment to market research excellence. Obtaining a Certificate allows you to further your market research expertise and skills on a convenient, flexible schedule without travel. Our professional training programs run throughout the year and are offered in both real-time and on-demand formats. Real-time classes meet in Research Rockstar’s virtual classroom (live instructor; no travel required).
To qualify for an Insights Association Certificate in Qualitative Research Principles, participants must register for the program and successfully complete twenty-one hours from approved classes (including a Final Review for each) within a 16 month period. Upon completion of each class, a class completion certificate (PDF) is delivered through the Research Rockstar training portal. The Insights Association will email a digital Insights Association Certificate in Qualitative Research Principles to candidates who successfully complete all requirements. Check out our handy FAQ for further details.
Insights Association Certificate in Qualitative Research Principles Courses
Your bundle includes all the approved courses to earn your Insights Association Certificate in Qualitative Research Principles
Conducting Research Interviews: Project Design & Management All Access
So you want to know how to conduct research interviews? Instructor Betsy Bernstein teaches you the process of planning and conducting research interviews in this fast-paced class.
Ethnographic Research for Customer Insights All Access
Instructor Ronda will teach important concepts that will help you decide when to use ethnography, how to plan a project, and how to avoid some common errors.
Focus Groups: Project Design & Management All Access
Learn how to manage a focus group project, even if you have never done so before. Instructor Alaine Lerner guides students through the process of planning and managing a focus group project step-by-step.
Mobile & Online Qualitative Research Methods All Access
Do you want to broaden the number of online qualitative research methods at your disposal? Thanks to this class taught by Instructor Kathryn Korostoff, you will know when to recommend these methods and how to avoid their known risk factors.
Secondary Research 101: Sources & Techniques All Access
Can you name 20 sources of secondary research? You will after you take our class on secondary research sources and techniques. Secondary data is now widely available from many sources.
Social Media Research & Sentiment Analysis All Access
Get a practical perspective on how you can use social media in your market research projects. Instructor Kathryn Korostoff will teach students the basics of how social media can be used as a market research resource.