Courses
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Questionnaire Design 101: Planning and Project Management All Access
Planning to lead a questionnaire design project, but don’t know where to start? Instructor Kathryn Korostoff shows students how to manage a professional survey research project from start to finish. Includes tips for team management and pre-testing.
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Questionnaire Design 201: Scale Selection All Access
In this market research training program, Instructor Amy Anderson covers various ranking and rating scales, including Likert, semantic differential, constant sum, and more.
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Quantitative Data Analysis for Survey Research All Access
Where should you start with quantitative data analysis for market research projects? Taught by Instructor Jim Newswanger, you will learn the basics of quantitative analysis in a fun, practical way.
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Writing Quantitative Research Reports All Access
What makes for a great quantitative research report? In this class taught by Kathryn Korostoff, you learn how to write a great quantitative market research report—even if you are new to report writing—in a fun practical way.
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Sampling Methods for Market Research All Access
Survey research success requires current, foundational knowledge of sampling strategy. During this market research training course, students will learn sampling fundamentals and real-world strategies.
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