Courses
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Social Media Research & Sentiment Analysis All Access
Get a practical perspective on how you can use social media in your market research projects. Instructor Kathryn Korostoff will teach students the basics of how social media can be used as a market research resource.
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Writing Qualitative Research Reports All Access
Learn how to write a great qualitative research report, even if you have never done so before. Instructor Kathryn teaches students how to analyze qualitative information and how to report the findings using powerful Key Finding statements.
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Conducting Research Interviews: Project Design & Management All Access
So you want to know how to conduct research interviews? Instructor Betsy Bernstein teaches you the process of planning and conducting professional research interviews in this fast-paced course.
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Mobile & Online Qualitative Research Methods All Access
Do you want to broaden the number of online qualitative research methods at your disposal? Thanks to this class taught by Instructor Kathryn Korostoff, you will know when to recommend these methods and how to avoid their known risk factors.
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Data Fluency for Methodology Planning All Access
Students will learn about framing goals and needs, selecting data types and sources, selecting data analysis methods, and assessing data reliability.
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Customer Satisfaction Research: Methodology Planning & Project Management
Are you planning your organization’s first customer satisfaction research? After this instructor-led class, taught by Instructor Kathryn Korostoff, you will be prepared to start planning your project, either in-house or through an agency.
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