Research Rockstar Training Portal

Open-ended Questions: Construction, Analysis & Reporting All Access

A fun and practical course for anyone working with open-ended (OE) questions. Students who complete this course will be able to tackle OE data from start to finish.

Focus Groups: Project Design & Management All Access

Learn how to manage a focus group project, even if you have never done so before. Instructor Alaine Lerner guides students through the process of planning and managing a focus group project step-by-step.

Secondary Research 101: Sources & Techniques All Access

Can you name 20 sources of secondary research? You will after you take our class on secondary research sources and techniques. Secondary data is now widely available from many sources.

Social Media Research & Sentiment Analysis All Access

Get a practical perspective on how you can use social media in your market research projects. Instructor Kathryn Korostoff will teach students the basics of how social media can be used as a market research resource.

Writing Qualitative Research Reports All Access

Learn how to write a great qualitative research report, even if you have never done so before. Instructor Kathryn teaches students how to analyze qualitative information and how to report the findings using powerful Key Finding statements.

Mobile & Online Qualitative Research Methods All Access

Do you want to broaden the number of online qualitative research methods at your disposal? Thanks to this class taught by Instructor Kathryn Korostoff, you will know when to recommend these methods and how to avoid their known risk factors.