Learn how to write a great quantitative market research report, even if you are new to report writing.

What makes for a great quantitative research report? It needs to synthesize and present survey research findings in a way that your audience will find useful and memorable. You want your audience to understand and retain key research findings and to maximize the chance they will put them to use.

The options for interpreting, synthesizing and reporting quantitative data are taught here in a fun, practical way.

In this 4-week program, Instructor Kathryn Korostoff will teach students how to interpret quantitative data in order to address project objectives, and how to report the findings using various text, visual display and even multimedia approaches.

Notes:

• This class includes homework assignments, and students should be prepared to spend one hour per week on homework.
• This class does not include how to conduct Quantitative Data Analysis; that is a separate class titled, “Quantitative Data Analysis for Survey Research.”
• This class teaches a PowerPoint approach to reporting.
• Prerequisites: At least two years of market research professional experience OR completion of Market Research 101.

Per student fee includes 4 classes (90-minutes each) for a total of 6 hours, examples, demonstrations, exercises, real-time Q&A, replay access for 60 days and completion certificate.

Click here for class agenda.

Register anytime, attend anytime. Join our virtual classroom (see date options) or watch videos for a self-paced option. 

Class topics, instructor, dates and times subject to change. Instructor illness, inclement weather and other unexpected events may result in rescheduling.

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