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Insights Association Certificate in Qualitative Research Principles

An Insights Association Certificate in Qualitative Research Principles is formal recognition of your professional development and commitment to marketing research excellence. Obtaining a Certificate allows you to further your marketing research expertise and skills on a convenient, flexible schedule without travel. Our professional training programs run throughout the year and are offered in both real-time and on-demand formats. Real-time classes meet in Research Rockstar’s virtual classroom (live instructor; no travel required). 

To qualify for an Insights Association Certificate in Qualitative Research Principles, participants must register for the program and successfully complete twenty-one hours from approved classes (including a Final Review for each) within a 16 month period. Upon completion of each class, a class completion certificate (PDF) is delivered through the Research Rockstar training portal. The Insights Association will mail a framed Insights Association Certificate in Qualitative Research Principles to candidates who successfully complete the requirements.

Approved Classes:

      1. Conducting Research Interviews (90 minutes)
      2. Ethnographic Research for Customer Insights (2 hours)
      3. Focus Group Project Management (6 hours)
      4. Mobile Ethnography: Text & Video Methods (6 hours)
      5. Online Qualitative Research Methods (6 hours)
      6. Secondary Research (4.5 hours)
      7. Social Media Research & Sentiment Analysis (2 hours)
      8. Writing Qualitative Research Reports (6 hours)

To register students for this program, choose the Insights Association member status & the number of students above, and then click “add to cart."

Please note: The price noted here includes the cost of all required classes AND the Insights Association Certificate registration fee. 

For invoicing options or group discounts, please contact Credit card purchases can be made above through the shopping cart.